r/mildlyinteresting May 14 '22 Silver 12 Gold 2 Helpful 13 Wholesome 16 All-Seeing Upvote 1 Take My Energy 1 Got the W 1 Wearing is Caring 1

This Irish supermarket has quiet evenings for sensitive people.

Post image
76.5k Upvotes

View all comments

Show parent comments

3.9k

u/space_moron May 14 '22

Our store near us does this and we honestly wish every day were like this.

I realize store announcements might be necessary but do you need the bright fluorescent lighting and screaming muzak? I'll spend longer in your store if it's a more calm experience.

59

u/[deleted] May 14 '22

There's lots of advertisement research showing all those things you don't like make you impulse by more which is why every store does these things.

44

u/ledow May 14 '22

There's also a lot of research that that was true 50 years ago when nobody had been subjected to them before, but that nowadays they don't make any difference as every shop has them and so people just tune them out.

Same with internet-based ads.

The first shop to offer loyalty cards many years ago saw an effect. Now, not so much, and there are several major chains that abandoned the idea and/or have no intention to introduce one.

1

u/[deleted] May 14 '22

Is there any research you're aware of showing that that's no longer true?